ConsumerLoop runs structured consumer studies that turn product experiences into scientifically defensible data — the kind brands can publish, regulators can trust, and consumers actually believe.
Every participant is recruited and screened to your demographic brief — age, lifestyle, usage history, and dietary criteria — before the study begins. No self-selecting convenience samples.
Participants use your product under a consistent protocol for a defined period. Adherence is tracked, usage is confirmed, and we cross-validate self-reported data to ensure the dataset is clean before you see it.
Every questionnaire question is mapped to a specific product claim — aligned with EFSA-registered endpoints where applicable. The data you get isn't generic satisfaction; it's structured evidence.
The following are illustrative study formats based on typical consumer study methodologies. Figures reflect the type and scale of outcomes our protocol is designed to capture.
n=60 adults, ages 25–50, self-reported high-stress lifestyle · Morning protocol · Blind questionnaire
Illustrative format — ConsumerLoop study methodology, 2025 · Withania somnifera — EFSA botanical on-hold claim
n=60 women, ages 30–50 · Twice-daily application · Photo documentation
Illustrative format — ConsumerLoop study methodology, 2025
n=55 adults, ages 30–60, self-reported sleep difficulties · Evening protocol · Validated sleep questionnaire
Illustrative format — ConsumerLoop study methodology, 2025 · Melissa officinalis — EFSA botanical on-hold claim
n=72 adults, ages 28–48, active lifestyle segment · Evening protocol · Structured tracking
Illustrative format — ConsumerLoop study methodology, 2024
Whether you're launching a new product, validating an existing one, or exploring a specific claim — we design the study from scratch. ConsumerLoop owns the questionnaire entirely: from generic experience surveys to EFSA-aligned claim mapping, we build what the brief requires.
We draw from our existing panel and recruit additionally as needed to meet your demographic brief. Participants are screened and consented before the study begins.
Participants follow the agreed protocol for the duration of the study. Adherence is tracked throughout, and data integrity is verified before any results are scored.
An end-of-study questionnaire is issued to all completing participants. Responses are cross-validated against adherence data, and submissions that don't meet quality thresholds are excluded before scoring.
You receive a full data export and a written summary report. Included are ready-to-use consumer claim statements — fully compliant and legally defensible, formatted for immediate use in marketing, product pages, or press materials.
Whether you're preparing for a product launch, refreshing marketing assets, or building a regulatory submission, we structure the evidence around your needs.
Join our panel and get paid to try consumer products and give your genuine feedback. No selling, no reviews — just your real experience throughout the study.